Telluride Ski Resort Offers Wind Energy SkiGreen Program to Resort Guests

Telluride Ski Resort now invites guests to join them in the fight against global warming with each purchase of SkiGreen Green Tags 

TELLURIDE, CO (Jan. 17, 2007) –
Telluride Ski Resort announced today that it will partner with Bonneville Environmental Foundation to sell Green-e certified Green Tags to resort guests who wish to participate in offsetting his or her travel-related carbon emissions to and from the resort. Guests can purchase a portion of a Green Tag with each lift pass for $2 and 100% of the proceeds support new wind energy entering the power grid.  Green Tags will be available at all ticket outlets beginning Wen. Jan. 24, 2007. 

 “The Green Tag program gives our guests an opportunity to contribute to renewable energy,” said Jeff Proteau, senior vice president of resort operations.  “We believe it is a good step toward providing awareness and providing a mechanism to contribute to alternative energy initiatives.”

SkiGreen is a program of the Bonneville Environmental Foundation (BEF), a non-profit 501(c)(3) organization with the mission of supporting the development of clean, sustainable and domestic renewable energy across North America.  Each $2 SkiGreen Mini-Green Tag represents 100 kilowatt-hours of renewable generation and is the equivalent of approximately 150 miles driven. Participants in the program will receive SkiGreen stickers for his or her helmet or gear, and a coupon for a Clif Bar. 

“Telluride Ski Resort’s leadership in environmental programs such as SkiGreen funds new renewable energy on the nation’s power grids and educates the public about green power options,” said Patrick Nye, Director of Sales for BEF and the SkiGreen program. RESORT is playing a key role in building awareness and transforming our nation’s energy system.


About Telluride Ski Resort

Telluride a remote haven nestled amongst the spectacular 14,000-foot peaks known as the San Juan Mountain Range. This winter paradise is sprinkled with sun, snow, great skiing, colorful locals and the bluest of blue skies. Enjoy world class skiing, exploring, shopping, spas and over 50 bars and restaurants.  Telluride effortlessly mingles urban sophistication, historic charm and mountain spirit – Mother Nature’s greatest gift to vacationers.


About Bonneville Environmental Foundation

The Bonneville Environmental Foundation (BEF), a 501(c)(3) non-profit organization, was established in 1998 to restore watershed ecosystems and further the development and use of new renewable energy resources. Through revenues generated from the sales of green power products such a Green Tags, BEF funds projects that restore damaged watersheds and support new renewable energy products from solar, wind and biomass. BEF pioneered the sale of Green Tags in 2000 and has helped establish national standards for certification and trading. As a member of the National Ski Area Association’s Sustainable Slopes initiative for more than four years, BEF pioneered the sale of Green Tags to resorts and is the leader in helping resorts become climate-neutral. For more information about SkiGreen, visit www.SkiGreen.org, or BEF at www.b-e-f.org

Contact

Telluride Ski Resort:
Maryhelyn Kirwan                                Katie Singer
(970) 728-7404                                  
(970) 728-7409
mkirwan@tellurideskiresort.com       
ksinger@tellurideskiresort.com         

For Bonneville Environmental Foundation/SkiGreen:

Michele Hirschhorn
503.248.1905
MicheleHirschhorn@b-e-f.org

 

 

 




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